Hess Truck 50th Anniversary 2024. In honor of the 50 th toy truck celebration, hess issued an updated poster. This year marks the 50th anniversary of the hess truck, and to celebrate, they have released a special edition 2020 hess 50th anniversary truck.
The 2024 hess truck commemorates 60 years of the holiday tradition. It is a replica of the first ever hess toy truck released in 1964.